Products

Historic factory collection

Seven decades after the first factory delivery, the first Taycan customer has now picked up their car from the parent plant in Stuttgart-Zuffenhausen.

WEC: Porsche 911 RSR finishes second in Austin
Motorsports

WEC: Porsche 911 RSR finishes second in Austin

After a fiercely-contested race at the Sports Car World Endurance Championship WEC in the USA, Porsche celebrated its fourth podium result of the season. The reigning champions Kévin Estre (France) and Michael Christensen (Denmark) concluded the six-hour race in Austin on second place in the GTE-Pro class

Electrified in 9:11 minutes
Company

Electrified in 9:11 minutes

The current edition of the 9:11 Magazine is devoted entirely to the Porsche Taycan electric sports car.

Journey through Time
Lifestyle

Journey through Time

Bill MacEachern has had a singularly long-lived love affair with his Porsche. He has driven it more than a million kilometers—a distance that would take him to the Moon three times.

Booster for AI calculations
Technology

Booster for AI calculations

Automated and autonomous driving functions are impossible to implement without AI. The required computing capacity is provided by special chips specialized in parallel computing. But researchers are also working on new, biologically inspired solutions as well as on quantum computers that promise even more computing capacity.

Changing the digital design culture at Porsche systematically
Company

Changing the digital design culture at Porsche systematically

Many of today’s most successful companies have changed the ways they design digital products by incorporating their own unique design systems. Marcel Bertram, Specialist Digital Marketing UI/UX at Porsche shares how Porsche approaches the creation of a design system.

Restored 911 combines heritage and fashion
Lifestyle

Restored 911 combines heritage and fashion

Teddy Santis, founder and creative director of the popular New York fashion label Aimé Leon Dore (ALD), has collaborated with Porsche in restoring a 911 Carrera 4 (type 964).

Behind the scenes: filming of the Porsche Super Bowl advert
Company

Behind the scenes: filming of the Porsche Super Bowl advert

Ten of Porsche’s most iconic cars, five shooting locations, up to four cameras rolling at a time and one drifting world champion: just some of the ingredients of a new TV commercial that has gone viral after its appearance during the US Super Bowl.

Discover the world’s most spectacular routes together
Digital

Discover the world’s most spectacular routes together

With ROADS, Porsche offers a free app for everyone who loves driving. The community brings together passionate drivers from all over the world and helps them to discover and share beautiful landscapes, exciting bends and the most breathtaking roads around the globe.

The conscience of artificial intelligence
Technology

The conscience of artificial intelligence

Professor Christoph Lütge heads one of the world’s first research institutes for the ethics of artificial intelligence. At TU Munich, interdisciplinary teams will examine the consequences of software decisions. A central topic will be autonomous driving.

A typical German discussion
Company

A typical German discussion

Porsche focuses on sustainability. CEO, Oliver Blume, shares his opinions on roaring engines, the attraction of SUVs in other countries and shopping without plastic bags in this interview.

“Incredibly modern”
History

“Incredibly modern”

The design of the Porsche 914 was so groundbreaking, yet was very much derived from the history of the brand – Michael Mauer explains and provides classification.

Back at the Super Bowl after 23 years
Company

Back at the Super Bowl after 23 years

For the first time since 1997, a Porsche TV commercial will be broadcast during the U.S. Super Bowl on 2 February 2020. The game is amongst the most watched TV events of the year. To spotlight the market launch of the new Taycan, the 60-second commercial shows an exciting chase between the first fully electric Porsche and almost a dozen iconic Porsche cars.

Transverse Dynamics
Technology

Transverse Dynamics

The new Porsche Cayenne Turbo S E-Hybrid is not only the fastest and most powerful Cayenne of all time—it also offers a new dimension of transverse dynamic capabilities. The interplay of all chassis innovations makes it particularly fast and agile—performance electrified.

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Models

Company more

Changing the digital design culture at Porsche systematically

Changing the digital design culture at Porsche systematically

Many of today’s most successful companies have changed the ways they design digital products by incorporating their own unique design systems. Marcel Bertram, Specialist Digital Marketing UI/UX at Porsche shares how Porsche approaches the creation of a design system.

A typical German discussion

A typical German discussion

Porsche focuses on sustainability. CEO, Oliver Blume, shares his opinions on roaring engines, the attraction of SUVs in other countries and shopping without plastic bags in this interview.

Enough about us. Let's talk about you. more H

woman with drive

Planning a five-star vacation? Want in on the latest in fitness and style? Or perhaps you are looking for inspiration from women at the peak of their lives. Whatever you seek in the world of luxury, woman with drive will show you the way.

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Dates & Events

  • 12 Mar

    Porsche PAYCE Carrera Cup Australia: Round 2

    Australian Grand Prix, Melbourne
  • 26 Jun

    Porsche PAYCE Carrera Cup Australia: Round 3

    WatPac Townsville 500, Townsville
  • 17 Jul

    Porsche PAYCE Carrera Cup Australia: Round 4

    BetEasy Darwin Triple Crown, Darwin
  • 28 Aug

    Porsche PAYCE Carrera Cup Australia: Round 5

    Sydney Super Night Race, Sydney

Digital more

Discover the world’s most spectacular routes together

Discover the world’s most spectacular routes together

With ROADS, Porsche offers a free app for everyone who loves driving. The community brings together passionate drivers from all over the world and helps them to discover and share beautiful landscapes, exciting bends and the most breathtaking roads around the globe.

Behind the Scenes

Team talk

More than 30,000 people work for Porsche, all from different backgrounds and each with a different job to do. No matter what the role – engineer, HR specialist, programmer – each member of the team has the same goal: to continue the path that company founder Ferry Porsche took decades ago, with passion and pioneering spirit. Here, the men and women of Porsche give a behind-the-scenes glimpse of their work, from their own unique perspective, as well as the lowdown on current developments.

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Audio

Interview with Porsche Brand Affiliate Kate Reid

  • MP4
  • 18.02 MB

Motorsports more

History more

“Incredibly modern”

“Incredibly modern”

The design of the Porsche 914 was so groundbreaking, yet was very much derived from the history of the brand – Michael Mauer explains and provides classification.

Project 356/930

Project 356/930

After thirty-one years in Australia, Viktor Grahser returned to his native Austria with one suitcase and three Porsche 356s.

The creative spirit

The creative spirit

Whether playing the piano, painting or constructing a racing engine – Hans Mezger's repertoire is wide-ranging, resulting in brilliant technical compositions.

Porsche in the Media

theage.com.au

Quick smart

If you are the type of person who likes catching your mates off guard, then Porsche's latest head turner could be just the ticket to a night (or two} of entertainment.

Technology more

Booster for AI calculations

Booster for AI calculations

Automated and autonomous driving functions are impossible to implement without AI. The required computing capacity is provided by special chips specialized in parallel computing. But researchers are also working on new, biologically inspired solutions as well as on quantum computers that promise even more computing capacity.

The conscience of artificial intelligence

The conscience of artificial intelligence

Professor Christoph Lütge heads one of the world’s first research institutes for the ethics of artificial intelligence. At TU Munich, interdisciplinary teams will examine the consequences of software decisions. A central topic will be autonomous driving.

Transverse Dynamics

Transverse Dynamics

The new Porsche Cayenne Turbo S E-Hybrid is not only the fastest and most powerful Cayenne of all time—it also offers a new dimension of transverse dynamic capabilities. The interplay of all chassis innovations makes it particularly fast and agile—performance electrified.

9:11 Magazine

Episode 13 - DNA

The 718 Spyder and the Cayman GT4 are ready for Dario and Marino Franchitti, a vision way back: the Porsche for four, Development of the Panamera, 356/2 Gmünd Cabriolet, Cruising the Blue Zone in the new 911 Speedster - in 9:11 Magazine.

Motor racing genes

The 718 Spyder and Cayman GT4 are ready for Dario and Mario Franchitti. They have had a close association with Porsche and motor racing since their childhood. They now go back to their roots at the Knockhill Racing Circuit in Scotland.

The Type 989

Four people in a Porsche – this vision already existed in the 1950s. A highly promising development in this direction: the Type 989 from 1988. A thoroughbred sports car with the DNA of the 911.

Lifestyle more

Journey through Time

Journey through Time

Bill MacEachern has had a singularly long-lived love affair with his Porsche. He has driven it more than a million kilometers—a distance that would take him to the Moon three times.

“The Goal Is to Stay on Top!”

“The Goal Is to Stay on Top!”

As Vice President Porsche Motorsport and Group Motorsport Volkswagen AG, Fritz Enzinger oversees thousands upon thousands of horsepower—and increasingly, kilowatts as well. The energy to do so comes from four special horses. A conversation about quiet, efficiency, and Formula E.

Christophorus Online more

Transverse Dynamics

The new Porsche Cayenne Turbo S E-Hybrid offers a new dimension of transverse dynamic capabilities and chassis innovations.

Painted Love

Californian Lisa Taylor has a bit of a thing for Porsche models in vibrant colors. Whether it’s yellow, pink, or blue—it had better be bright!

Emotional Exterior Design

The Taycan is recognizable as a Porsche at first glance. It consistently transfers the brand’s design language into the world of electric cars—and will shape that world.

Taycan Love: Stefan Weckbach

The head of the Taycan model range knows every centimeter of the first fully electric sports car of the Porsche brand. Here he explains his love for the Taycan.

Once around Hell

Porsche pilot Lars Kern puts the Taycan to the ultimate test—on the Nürburgring’s Nordschleife.

Back to the Roots

With the new 911 Speedster, Porsche is presenting a Heritage Design package—the first in a series of iconic design options for the sports cars of today and of the future.

Right in the Middle

Fifty years ago Porsche brought the mid-engine from the racetrack to series production with the 914. The latest incarnations: the Porsche 718 Cayman GT4 and the 718 Boxster Spyder.

Back to the Future

The world’s first car race started in Paris 125 years ago. In December of 2019 Neel Jani will enter the first Formula E race in Porsche’s history.

Double Pleasure

It used to be that only a Porsche with manual was a true Porsche. Not anymore. The advantages of the dual-clutch transmission are too great to ignore.

Merry Band of Misfits

The members of the R Gruppe in California have been indulging their special passion for Porsche for twenty years.

The More Things Change

Even though it’s been open for a decade, there’s still a lot to discover at the Porsche Museum in Zuffenhausen. An exclusive look at the exhibits.

Go for It

There’s no instruction manual for getting started in the world of motorsports. Karting is one possibility. The Porsche Racing Experience is another.

Purism & Performance

They are light-footed, despite following in great footsteps: the new Porsche 718 T and the 718 Cayman GT4 Clubsport.

Arrival

The latest generation of the 911 meets its forbear while Dr. Wolfgang Porsche explains what gives porsche its legendary quality.

Stronger. Racier. Sharper

All words to describe the new generation of the classic sports car from Zuffenhausen. What are the special features of the new 911? Porsche designers Peter Varga (exterior) and Ivo van Hulten (interior) explain.

Thinking One Step Ahaed

It’s 6:36 p.m. Time for a quick stop at Porsche Digital in Ludwigsburg. The lights are still on, because the team headed by CEO Thilo Koslowski is envisioning the future. The world premiere of the new Porsche 911 heralds three digital developments that reveal how the Porsche company is expanding beyond the car itself into new horizons.

Speed Date

A tennis star meets a world champion endurance racer. They don’t sit down and chat about performance and success, but instead go out and practice serving and driving. A fast-paced encounter between Angelique Kerber and Mark Webber.

Everything on the Horse

Six hundred options, one choice: Taycan. What the name of the first fully electric Porsche means—and how it came to be

Timeless Master

To win the Targa Florio you need an extremely sensitive foot on the accelerator. Many drivers swear by the creations of shoemaker Francesco “Ciccio” Liberto, who has been making footwear for race-car drivers for more than fifty years. We drop in on the master—together with Gijs van Lennep, winner of the last great Targa Florio.

Cleaning Up

Particulate matter doesn’t stand a chance: as of September 1 of this year, all new Porsche models with gasoline engines will be successively outfitted with particulate filters, with six- and eight-cylinder models receiving two filters, one for each cylinder block.

To the Limit

The Porsche 919 Hybrid and the 917 dominated the races of their time. The final incarnation of each model was utterly dominant in its class before being retired. A meeting of these two ultimate driving machines—which, despite their age difference, have a lot in common.

Mission E

Breaking new ground and promptly taking the lead. Doing everything differently yet still decisively stamping classic Porsche virtues on the electric era. The world expects no more and no less of the first purely electric Porsche when it makes its debut in 2019. A dossier on the subject of electromobility.

The Golden Middle

The equator divides the earth into north and south—as it does Ecuador. A journey through the land that bears its name.

Only a broken leg. Yours, Annie

Annie Bousquet loved speed and stimulation. Her world-record drive in a Porsche 550 Spyder fascinated her contemporaries in 1955. But tragedy followed on the heels of triumph.

Wild at Heart

A natural paradise for Heck cattle, wild ponies, and deer is also where Porsche customers can navigate their Cayenne and Macan. This off-road terrain at Porsche’s Leipzig site is a remarkable natural habitat. For Bertram Schultze it’s simply his preserve.

His Company, His Life

Dr. Wolfgang Porsche is the face of the brand and its ambassador. In May he will celebrate his 75th birthday.

E-Design

Background on the design of future e-models: Michael Mauer on the Porsche Mission E Cross Turismo.

Conceiving Color

The new Porsche 911 GT3 RS: 0 to 100 kmh in 3.2 seconds, peak speed 312 kmh. It's green. Why is that?

Back to the Roots

Porsche has brought the 356 “No. 1” Roadster from 1948 back to life as a show car.

Dialogue of Forms

We present the future of the sports car with models on a scale of 1:3—seen here for the first time and set in Paris by art photographer Eric Otto.

24/7

From the track to the road—this is reality for Porsche. We look at the ability to combine everyday usability and recreation with the possibilities of modern mobility.

Materials of the Future

It’s better to implement ideas than to dream of them. And that’s how the developers of Porsche proceed: the seemingly impossible becomes tangible technology.

Nerves of Zeal

Car races are decided on the track. That will continue to be the case in the future. But virtual contests are on the rise. Welcome to the world of eSports.

At the Limit

Limit: the point at which it’s not possible to go farther. The natural habitat of race-car drivers and their crews. Scenes from previous years of Porsche Motorsports.

Designing for the Future

Style Porsche is shaping how digital elements will be incorporated into sports cars in the years to come. A visit to the future-oriented architects in Weissach.

Porsche Takes the Plunge

Spring of 1977: Porsche fans are shaken to the core when the brand comes out with its new top model, the 928. The car defies—and exceeds—all expectations.

Miniature Marvels

Conceived for kids, built for adults: Bernd Pennewitz makes iconic Porsche replicas—in miniature form with electric drives.